Score Financial Success, Win at Life and Live Well!

Welcome to Financial Freedom Academy, designed specifically for student-athletes aiming to build their credit, understand financial literacy, manage debt, or avoid debt all together. For just $29.99 per course, gain the financial skills you need to thrive during and after your athletic career.

The average athlete comes from a below poverty home or middle-class home, and we are currently in a recession so yes things are tough financially for everyone, and everyone can’t call home for $500 or more, and sometimes not $50!

Who is Keonna Farmer and Champs and Success?

Keonna Farmer, former award winning, record breaking, wall of famer athlete, turned TEDx Speaker and Athletic Director, is the visionary behind Champs and Success. She is a renowned athlete's advisor, consultant, and manager dedicated to guiding athletes to their highest potential.

With a rich background in sports and personal development, Keonna leverages her experience and expertise to provide comprehensive mentoring and strategic planning for student-athletes.

Champs and Success, founded by Keonna, offers a unique blend of mentorship, mental health support, financial literacy education, leadership development and six-figure career exploration services, ensuring that student-athletes are equipped with the tools and knowledge they need to excel both on and off the field.

Through her signature frameworks and personalized consulting and mentoring programs, Keonna Farmer empowers athletes to achieve remarkable success and make impactful strides in their careers and lives.

What We Offer inside the Financial Freedom Academy for Student-Athletes:

The Academy offers expert-led financial courses, practical strategies, engaging videos, and downloadable tools designed specifically for student-athletes to build credit, manage money wisely, avoid debt, and confidently prepare for life after sports.

Expert-Led Courses

Insights from top financial professionals.

Actionable Strategies

Practical advice tailored for student-athletes.

Engaging Content

Courses, videos, and downloadable tools.

Why Choose Financial Freedom Academy?

Financial Freedom Academy delivers affordable, athlete-focused guidance with practical strategies, expert-led lessons, and real-world tools designed to help student-athletes overcome financial challenges and build long-term stability and success.

Athlete-Focused

Affordable Learning

Course Topics Include

Explore essential topics including credit building, financial literacy, debt management, tax planning, and post-career preparation—equipping student-athletes with the knowledge to make smart, confident financial decisions.

Building Credit

Learn to establish and maintain good credit.

Financial Literacy

Master the basics of personal finance.

Debt Management

Strategies for getting out of debt and staying debt-free.

Post-Career Planning

Secure your future beyond sports.

Tax Strategies

 Maximize your earnings.

Learn how to be financial prepared for when your college career ends!

The average athlete comes from a below poverty home or middle-class home, and we are currently in a recession so yes things are tough financially for everyone, and everyone can’t call home for $500 or more, and sometimes not $50!

So I am here to help you!

About Us

Champs and Success empowers student-athletes through mentorship, financial literacy, NIL education, and career development, providing the tools, guidance, and confidence needed to excel in sports, school, and life.

Contact Us

Get in touch with us for inquiries, support, or more details. Our team is ready to assist you.

Copyright © 2026. Farmer Enterprises. All rights reserved.